How Roshtein Makes Money
Sponsored Casino Partnerships
One of the main sources of Roshtein’s income comes from partnerships with online casinos. As one of the most prominent casino streamers in the world, he collaborates with licensed gambling platforms that sponsor his streams. These casinos benefit from the immense visibility and traffic his streams generate, especially when he plays their games and promotes their platforms. In return, Roshtein receives compensation in the form of monthly sponsorship fees, marketing commissions, or performance-based deals. These partnerships may include fixed payments for featuring a casino or revenue-sharing models where he earns a percentage from player losses (known as affiliate revenue).
Affiliate Marketing and Referral Earnings
Roshtein utilizes affiliate links and referral codes during his streams and on his social media platforms. When viewers sign up for online casinos using his referral link, he earns affiliate commissions based on their gambling activity. This model, widely used in the online gambling industry, can be highly lucrative. The more high-value players he refers, the more passive income he generates over time. This is especially profitable when those referred players continue gambling over the long term.
Twitch and Streaming Donations
Although he is primarily known for his gambling content, Roshtein also benefits from Twitch features such as donations, subscriptions, and Bits. Fans often donate during live streams, especially during intense bonus hunts or massive wins. While this may not be his largest revenue source, it provides additional income and reflects strong community support. Twitch also pays streamers a portion of advertising revenue, especially those with large and active viewer bases like Roshtein.
YouTube and Social Media Monetization
Roshtein runs an active YouTube channel where he posts highlights from his Twitch streams. YouTube monetization includes revenue from ads, memberships, and Super Chats during live premieres. His massive subscriber base allows him to generate consistent income from video views, particularly from videos showcasing huge slot wins or unique slot games. Furthermore, his social media presence across Twitter, Instagram, and TikTok allows him to leverage brand deals and promotional opportunities outside traditional streaming platforms.
Merchandise Sales and Branding
Over time, Roshtein has developed a recognizable personal brand, including a signature look and slogans. This branding extends to merchandise such as hats, clothing, and accessories, which he markets to fans of his streams. By building a loyal fanbase, he is able to sell branded merchandise for additional revenue. Although this stream may be smaller compared to casino sponsorships, it adds to his diversified income portfolio and strengthens community engagement.
Potential Deals with Game Providers
As a high-profile influencer in the online gambling industry, Roshtein may also receive compensation directly from game developers who want exposure for their latest slot releases. Featuring new games on his stream provides invaluable marketing for these developers, and they may pay him to play or review their slots during major launches. While not always publicly disclosed, such promotional arrangements can be highly profitable for both parties.
High-Stakes Entertainment Value
Though controversial, part of Roshtein’s business model includes playing with very large balances, sometimes reaching millions in his account. In many cases, these balances are believed to be partly subsidized by the casinos he partners with. Whether it’s real money, bonus money, or credited accounts, the high-risk entertainment he provides drives massive engagement, which in turn fuels all of his other income streams—from affiliate marketing to YouTube views.
Conclusion
Roshtein’s income is the result of a well-structured ecosystem built around visibility, influence, and high-stakes entertainment. By combining casino sponsorships, affiliate marketing, streaming revenue, social media monetization, and merchandise sales, he has created one of the most successful business models in the online gambling content industry.